REGGIEAnd Blue Skies
Find out more about our partnership with Reggie and why he loves Blue Skies
WHERE IT BEGAN
When award-winning writer, director, documentary maker and broadcaster Reggie Yates was inspired to connect with a brand that shared both his Ghanaian roots and strong desire to put people first, we’re happy to say we were the perfect match!
Critically acclaimed over recent years for his documentaries, Reggie embodies the Blue Skies values of enthusiasm, integrity and boldness. Investing in people is our fundamental shared passion and together we hope to make an even greater impact for the good of communities across Ghana.
THE JOURNEY SO FAR…
Taking his ‘sweet tooth’ with him, Reggie visited Ghana this year and saw first-hand how Blue Skies is working hard with local communities to improve everything from education to sanitation.
When he returned, Reggie shared his thoughts with us, and, quite frankly, we couldn’t have said it better ourselves!
“The relationship between the brand and the farmers is incredibly important to me. Yes, getting fresh coconut milk in every tub is incredible too and makes it taste amazing, but paying farmers fairly means the community wins.”
Watch this space (and our Instagram!)
Reggie and Blue Skies are planning great things for the months ahead, including a competition in support of Reggie’s ‘Pass the Mic’ initiative, encouraging and empowering young British creatives from diverse backgrounds to showcase how someone they know has made a difference this year.
Follow us, Reggie and ‘Pass the Mic’ on instagram to see more on our partnership as it progresses!